Poliklinika Ars Salutaris
According to our open methodology, this clinic scored 66.7/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #10 of 12 ranked clinics · Last checked: 24 September 2026
Positions by Rating Profile
- Overall Transparency & Trust#1066.7/100
- Best for Expats#1061.5/100
- Best for Dental Implants#966.7/100
- Best for Emergency Dental Care#668.3/100
- Best Price Transparency#947.3/100
- Best English-speaking Clinicsnot ranked
- Best for Families / Children#869.6/100
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ✗ General anaesthesia / deep sedation (sleep dentistry) — No general anaesthesia or deep sedation documented Oral surgery and implantology performed under local anaesthesia only; no sedation or GA pages found [ars-salutaris-sedation] [ars-salutaris-sedation-2]
Summary
Polyclinic for dentistry and facial aesthetics operating 16+ years, offering implantology, prosthetics, orthodontics, oral and maxillofacial surgery with an on-site lab. Listed specialists include the president of the Croatian Dental Chamber.
Strengths
- Information Transparency: 18 of 20 points.
- Medical Infrastructure: 15 of 15 points.
- No red flags identified in public sources.
Weaknesses
- Price Transparency: 2 of 9 verifiable points (missing: prices or price ranges published; cleaning price listed; filling price listed)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [ars-site] | 4/4 |
| ✓ | Dentist names listed [ars-site] | 3/3 |
| ✓ | Dentist specializations listed [ars-site] | 2/2 |
| ✓ | Real clinic photos [ars-site] | 2/2 |
| ✓ | Service list published [ars-site] | 3/3 |
| ✓ | Clear contact details [ars-site] | 2/2 |
| ✗ | English website version No separate English version; pages are Croatian, with only a machine-translation widget [ars-site] | 0/2 |
| ✓ | Address and map published [ars-site] | 2/2 |
Price Transparency
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✗ | Prices or price ranges published [ars-site] | 0/3 |
| ✗ | Cleaning price listed Promotions, general-dentistry and contact pages read; no cleaning price published [ars-salutaris-deepen] [ars-salutaris-deepen-2] | 0/2 |
| ✗ | Filling price listed General-dentistry, promotions and contact pages read; no filling price published [ars-salutaris-deepen-3] [ars-salutaris-deepen-2] | 0/2 |
| ? | Crown price listed | 0/2 |
| ? | Implant price listed | 0/2 |
| ✓ | Consultation price listed A free first consultation and exam is advertised sitewide [ars-site] | 2/2 |
| ? | X-ray / imaging price listed | 0/2 |
Reputation & Reviews
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ◐ | Google rating (Bayesian-adjusted) as of 2026-09-24 [ars-salutaris-deepen-8] | 4/6 |
| ◐ | Google review volume as of 2026-09-24 [ars-salutaris-deepen-9] | 2.5/3 |
| ✓ | Review recency Newest Google review dated 2026-09-14 (listing read 2026-09-24) [ars-salutaris-deepen-11] | 3/3 |
| ✓ | Clinic responds to reviews Owner replies on recent reviews, e.g. 2026-04-10 and 2026-07-30 [ars-salutaris-deepen-10] | 2/2 |
| ✗ | No recurring complaints 1-2★ are 52 of 416; two readable low reviews report unexpected charges (2025-06-30, 2025-07-18) [ars-salutaris-deepen-6] | 0/2 |
| ✓ | No suspicious review patterns [ars-reviews] | 2/2 |
| ✓ | Active Facebook presence [ars-site] | 1/1 |
| ✗ | TripAdvisor presence No TripAdvisor listing found; clinic channels do not reference TripAdvisor [ars-salutaris-deepen-7] | 0/0.5 |
| ✓ | Other review platforms Its dentists Hrvoje Pezo (2.33 from 3 ratings) and Robert Ćelić (5.00 from 2) are reviewed on Najdoktor, and the polyclinic has a WhatClinic profile; both still show its earlier address, Dobri Dol 33. [ars-salutaris-platforms] [ars-salutaris-platforms-2] [ars-salutaris-platforms-3] | 0.5/0.5 |
Medical Infrastructure
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ✓ | On-site X-ray Panoramic X-ray (Ortopan). [ars-site] | 2/2 |
| ✓ | CBCT (3D imaging) CBCT scanning used for implant planning and included in the first exam [ars-salutaris-sedation-2] | 2/2 |
| ✓ | Implantology [ars-site] | 2/2 |
| ✓ | Orthodontics [ars-site] | 2/2 |
| ✓ | Oral surgery Oral and maxillofacial surgery. [ars-site] | 2/2 |
| ✓ | Pediatric dentistry Mobile braces for the youngest patients and pediatric dentistry are both documented [ars-salutaris-deepen-4] [ars-salutaris-deepen-2] | 1.5/1.5 |
| ✓ | Emergency care Clinic's own FAQ confirms emergency dental services are offered [ars-salutaris-deepen-2] | 1.5/1.5 |
| ✓ | Works with international patients Free accommodation, transfers and insurance paperwork documented for international patients [ars-salutaris-deepen-5] | 2/2 |
Communication & Service
How easy it is to contact the clinic, get answers, and book - especially for international patients.
| ✗ | WhatsApp / LINE available [ars-site] | 0/2 |
| ? | Response speed | 0/1.5 |
| ? | English spoken | 0/2.5 |
| ✓ | Pre-visit consultation possible Online consultation and free first consultation offered. [ars-site] | 1.5/1.5 |
| ✓ | Clear service explanations [ars-site] | 1/1 |
| ✓ | Convenient opening hours Open Monday-Friday 8:00-22:00 and Saturday 8:00-15:00 [ars-salutaris-deepen-2] | 1.5/1.5 |
AI & Search Visibility
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Zagreb", "English speaking dentist Zagreb", "dental implants Zagreb", "emergency dentist Zagreb", "Zagreb dental clinic for expats".
| ✗ | Mentioned for: best dentist Zagreb [sq-visibility] | 0/1 |
| ✗ | Mentioned for: English speaking dentist Zagreb [sq-visibility] | 0/1 |
| ✓ | Mentioned for: dental implants Zagreb [sq-visibility] | 1/1 |
| ✗ | Mentioned for: emergency dentist Zagreb [sq-visibility] | 0/1 |
| ✗ | Mentioned for: Zagreb dental clinic for expats [sq-visibility] | 0/1 |
| ✓ | Structured data on website JSON-LD Organization business entity on the site [ars-site] | 1.5/1.5 |
| ✓ | Google indexing quality [sq-visibility] | 2/2 |
| ✓ | Dedicated service pages [ars-site] | 1.5/1.5 |
Ranking leaders in AI answers
The queries above are this index's own check. The three leading clinics have also been measured in full: how often ChatGPT and Gemini name them when a patient asks them to recommend a dentist.
- #1Poliklinika Dentum69.2 of 100View report →
- #2Stomatološka ordinacija Dentus Perfectus6.5 of 100View report →
- #3B.DENT41 of 100View report →
Measured by Ansmeter, 7 October 2026. Ansmeter is an affiliated service. Its figure is not part of this rating and does not affect positions — scores change only when public data changes.
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: POSLOVNA JEDINICA OTONA ŽUPANČIĆA 16, POLIKLINIKA ARS SALUTARIS D.O.O — registered business unit in HZJZ NRPZZ (Trgovačka društva sheet) of POLIKLINIKA ZA STOMATOLOGIJU I ESTETIKU LICA ARS SALUTARIS D.O.O. (registered head office Dobri Dol 33, Zagreb) (Searched HZJZ NRPZZ (open, clinic-scope) bulk XLSX register, snapshot dated 20.05.2026, downloaded and searched 2026-08-26 for 'ARS SALUTARIS' plus city filter Zagreb. Found the head-office entity 'Poliklinika za stomatologiju i estetiku lica Ars Salutaris D.O.O.' at Dobri Dol 33, plus a dedicated branch entry 'Poslovna jedinica Otona Župančića 16, Poliklinika Ars Salutaris D.O.O' at Ulica Otona Župančića 16, Zagreb — exact address match to the clinic's own listed address (Otona Župančića 16). A third branch is registered at Dobri Dol 23 and a fourth in Split.) [ars-salutaris-lic]
Dentists & NRPZZ private-practice entries
| Dentist | Specialization | NRPZZ entry |
|---|---|---|
| Prim. dr. sc. Hrvoje Pezo [ars-site] | Prosthodontics, CAD/CAM | not verified |
| Prof. dr. sc. Robert Ćelić [ars-site] | Oral implantology and prosthodontic restoration | not verified |
Dentists are named; their licence numbers have not been checked against public sources yet — unverified, no penalty.
Red Flags
No red flags identified in the public sources we reviewed.
Data We Could Not Verify
- Price Transparency: Crown price listed
- Price Transparency: Implant price listed
- Price Transparency: X-ray / imaging price listed
- Communication & Service: Response speed
- Communication & Service: English spoken
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://ars-salutaris.hr/ |
|---|---|
| Phone | +385 1 4095 250 |
| https://www.facebook.com/arssalutaris | |
| Google Maps | Map listing |
| Address | Otona Župančića 16, 10000 Zagreb, Croatia |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| ars-site | https://ars-salutaris.hr/ | Name, address, contacts, Google Maps link, dentists, services, ISO certification, photos; homepage read 2026-09-24: "Prijavite se za Vaš prvi besplatni pregled"; pages in Croatian (html lang hr) with only a machine-translation widget, no English pages or hreflang alternates in the sitemap; JSON-LD Organization entity | 2026-09-24 |
| ars-reviews | https://hrvatskekarta.com/zubar/grad-zagreb/ars-salutaris-d-o-o/ | Google review count (~359), no recurring complaints. | 2026-07-12 |
| sq-visibility | search:dental implants Zagreb | AI/search visibility scout 2026-07-12 | 2026-07-12 |
| ars-salutaris-sedation | https://ars-salutaris.hr/oralna-kirurgija/ | Zahvati se izvode pod djelovanjem lokalne anestezije i posve su bezbolni | 2026-08-23 |
| ars-salutaris-sedation-2 | https://ars-salutaris.hr/implantologija/ | Svi nasi zahvati obavljaju se uz lokalnu anesteziju; implant page: "trodimenzionalne snimke čeljusti (CBCT) daju nam uvid u kvalitetu … koštanog tkiva" | 2026-09-24 |
| ars-salutaris-refresh | https://www.google.com/maps/place/Ars+Salutaris+d.o.o.+-+Stomatolo%… | most recent review posted about 3 weeks ago (viewed 2026-08-25) | 2026-08-25 |
| ars-salutaris-lic | https://www.hzjz.hr/sluzba-javno-zdravstvo/odjel-za-ljudske-i-mater… | NRPZZ Trgovačka društva sheet lists a dislocated business unit 'Poslovna jedinica Otona Župančića 16, Poliklinika Ars Salutaris D.O.O' at Ulica Otona Župančića 16, Zagreb, under the parent legal entity 'Poliklinika za stomatologiju i estetiku lica Ars Salutaris D.O.O.', confirming registration as a healthcare provider with the Croatian Ministry of Health / HZJZ. | 2026-08-26 |
| ars-salutaris-deepen | https://ars-salutaris.hr/akcije/ | Promotions page lists only time-limited offers ("Akcija … Snižena ponuda") for crowns, veneers, an implant, aligners and Bridge On 4; no cleaning, filling or X-ray item | 2026-09-24 |
| ars-salutaris-deepen-2 | https://ars-salutaris.hr/kontakt/ | Contact page: hours "Ponedjeljak-Petak 08:00 - 22:00, Subota 08:00 - 15:00"; FAQ "Nudite li hitne stomatološke usluge? Da, Poliklinika Ars Salutaris nudi hitne stomatološke usluge"; services include "dječju stomatologiju"; prices: "Cijene variraju ovisno o vrsti tretmana i materijalima koji se koriste" | 2026-09-24 |
| ars-salutaris-deepen-3 | https://ars-salutaris.hr/opca-stomatologija/ | General-dentistry page describes fillings but states no price figure | 2026-09-24 |
| ars-salutaris-deepen-4 | https://ars-salutaris.hr/ortodoncija/ | "Mobilni aparatić za zube koristimo upravo u terapiji najmlađih pacijenata, u fazi mješovite denticije" | 2026-09-24 |
| ars-salutaris-deepen-5 | https://ars-salutaris.hr/sve-na-jednom-mjestu/ | "Svim našim pacijentima iz inozemstva osigurali smo... Smještaj tijekom terapije u vlastitom The Loop hotelu"; cost plans prepared for foreign insurers | 2026-09-24 |
| ars-salutaris-deepen-6 | https://www.google.com/maps?cid=17064921402646421803&hl=en | Lowest-rated reviews read 2026-09-24: Družina Jarc (2025-06-30): charged 192 EUR for a 3D scan during an advertised free exam; Igor Jauk (2025-07-18): first quote incomplete, amount raised by 50% after the first stage; histogram 5* 352 / 4* 9 / 3* 3 / 2* 8 / 1* 44 | 2026-09-24 |
| ars-salutaris-deepen-7 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=Ars%20Sa… | TripAdvisor name search returns only unrelated Ars-branded hotels/attractions worldwide, no Zagreb dental result; no TripAdvisor link found on the clinic site or Google listing | 2026-09-24 |
| ars-salutaris-deepen-8 | https://www.google.com/maps?cid=17064921402646421803&hl=en | Google listing 2026-09-24: 4.5 from 416 reviews; histogram 5* 352 / 4* 9 / 3* 3 / 2* 8 / 1* 44 | 2026-09-24 |
| ars-salutaris-deepen-9 | https://www.google.com/maps?cid=17064921402646421803&hl=en | Google listing 2026-09-24: 416 reviews total | 2026-09-24 |
| ars-salutaris-deepen-10 | https://www.google.com/maps?cid=17064921402646421803&hl=en | Owner replied to Tina škofic (2026-07-30), Anej Jovanovic (2026-04-10) and other recent reviews with dated responses | 2026-09-24 |
| ars-salutaris-deepen-11 | https://www.google.com/maps?cid=17064921402646421803&hl=en | Google listing 2026-09-24, reviews sorted by newest: 4.5 from 416 reviews; histogram 5* 352 / 4* 9 / 3* 3 / 2* 8 / 1* 44; newest review dated 2026-09-14 | 2026-09-24 |
| ars-salutaris-platforms | https://najdoktor.com/hrvoje-pezo/d10753 | Najdoktor: profile of Hrvoje Pezo at Ars Salutaris stomatologija i estetika lica, Dobri Dol 33 (the polyclinic's earlier address): rating 2.33 from 3 ratings, 3 comments (checked 2026-10-01) | 2026-10-01 |
| ars-salutaris-platforms-2 | https://najdoktor.com/robert-celic/d10752 | Najdoktor: profile of Robert Ćelić at Ars Salutaris stomatologija i estetika lica, Dobri Dol 33 (the polyclinic's earlier address): rating 5.00 from 2 ratings, 4 comments (checked 2026-10-01) | 2026-10-01 |
| ars-salutaris-platforms-3 | https://www.whatclinic.com/dentists/croatia/zagreb/ars-salutaris-de… | WhatClinic: clinic profile "Ars salutaris dental clinic", Dobri dol 33 (earlier address): no patient reviews yet (checked 2026-10-01) | 2026-10-01 |
Change History
| Date | Change |
|---|---|
| 2026-09-24 | Re-read on 2026-09-24: the clinic's homepage, promotions page, service pages (implantology, orthodontics, general dentistry), contact/FAQ page and its Google listing (most recent, most relevant and lowest-rated reviews). Recorded: a free first exam; CBCT imaging; pediatric dentistry and emergency care confirmed by the clinic's own FAQ; work with international patients including accommodation and insurance paperwork; opening hours to 22:00 on weekdays and Saturday hours; structured business data on the site; owner replies to recent Google reviews; newest Google review 2026-09-14. Corrected: two of the lowest-rated reviews report unexpected charges, so recurring complaints are recorded. Prices appear only as time-limited promotions; no cleaning or filling price and no separate English version were found, and no TripAdvisor presence. Still unverified: whether staff speak English. |
| 2026-09-07 | opaque_prices flag removed under methodology v1.4.0 (no citable evidence found on re-verification: ars-salutaris.hr, fetched 2026-09-07, advertises package offers with bare discount badges ('Ponuda 20%', 'Ponuda 25%') and a free first examination, but publishes no prices and no teaser price. A discount badge over unpublished prices is marketing, not documented bait). |
| 2026-09-07 | opaque_prices flag reviewed under methodology v1.4.0 and kept: the note hints at opacity but cites nothing verifiable, so it is annotated for re-verification at the next check. |
| 2026-08-26 | License verification 2026-08-26 against HZJZ NRPZZ: clinic license found — the clinic's own Otona Župančića 16 premises is registered as a dedicated business unit of Poliklinika Ars Salutaris D.O.O.; the two named specialist doctors were not found as individual private-practice holders and the dentist-scope registries (HZZO, HKDM) remain form-gated/blocked. |
| 2026-08-25 | Re-verification 2026-08-25: confirmed website live, address unchanged; stored landline confirmed on official site alongside a secondary mobile number; clinic open (not permanently closed); captured Google rating 4.5 for the first time and updated review count to 410 (previously 359); captured Maps place URL and geo coordinates. |
| 2026-08-23 | Recorded sedation / general anaesthesia availability (informational): not documented in public sources. Oral surgery and implantology performed under local anaesthesia only; no sedation or GA pages found |
| 2026-07-12 | Initial data collection. |
A question or a correction?
Have a question, a suggestion, or a correction to this page? Get in touch — we read every message. Verified data corrections are reviewed against sources and applied with a public change-history entry.